On 24, Nov 2014 | In Advertising | By admin
I’ve designed many, many advertisements in my design career. So, I’m showcasing just a few of my all-time favorites here.
The “Be Part of the Adventure This Summer” print advertisement was created for Stetson University’s youth summer program. I designed a dynamic, playful, attention-grabbing ad for the printed newspaper publication.
The “Building Beyond the Blueprint” print advertisement was created for Winter Park Construction. The design of the ad was a modern and progressive approach to a well-established company in a competitive market.
Indesign, Photoshop, Illustrator
When Stetson University’s graduate programs needed a boost in marketing to their demographic, I suggested targeting the Pandora audience. The ads really engaged the appropriate perspective students and the click-through rate of 1.36% was almost double the average click-through rate for Pandora ads. The ad pitch and digital design were within the branding of the other marketing materials that have been created for this campaign.